Change is now !
In 2018 PUB launched Orbit, its first conference dedicated to sustainable development in the communication and marketing industry. And we are doing it again on this 24th of October 2019 ! Sustainability is a deep and endless subject, full of great and first-class experts.
This year we will devote this edition to the theme: Change is now ! Everywhere accross Europe, young generations are trying to raise awareness and reach out to the political world and the entire society. Who is actually hearing them out?! It is true that changing our habits is challenging and difficult. Yet, we owe us to do it. Now. Questions on sustainability in the communication and advertising sectors, based on the SDG's (Sustainable Development Goals) are important to be answered to.
As a part of the professional media we are committed to understand with you, advertisers, agencies, media, marketeers, and education specialists, how to make some approach, behavior and attitude changes. We can’t keep denying the obvious: change must come from us, from you.
This year’s theme « Change » will be debated by several professional and activists actors, who demonstrate a real legitimacy to testify about sustainability.
The afternoon will conclude by an international award ceremony, with which PUB will be associated: the Care Awards. Ten years ago, this prize was created by The European Association of Communications Agencies and Act Responsible. This will be the opportunity to present you international ads and campaigns dedicated to people and their environment.
>>> More information on the care awards